6 Top AI SEO Agencies for B2B

Looking for a generative engine optimization agency that actually drives results?

Spicy Margarita is one of several standout teams featured here, trusted by B2B brands for clear strategy, measurable growth, and content that shows up where it matters. Every agency on this list has helped clients increase visibility in AI-generated answers and beyond.

What is generative engine optimization (GEO)?

Generative engine optimization is the practice of increasing a brand's visibility in AI-generated answers.

It focuses on how large language models like ChatGPT, Claude, and Gemini gather, interpret, and cite information when responding to user prompts.

GEO emerged in response to the rise of AI-powered interfaces that generate answers instead of indexing and presenting content.

Unlike traditional search engines, these tools do not show ten blue links. They summarize and link out occasionally to sources. GEO helps make sure your content is what they summarize from.

What is the difference between SEO, GEO, and AEO?

This nifty graphic shows you the key differences between SEO, GEO, AEO, AIO and all the other crazy acronyms that people have been using lately.

Best AI SEO & GEO Agencies B2B in 2026

Who are the top generative engine optimization agencies and AI SEO agencies for B2B?

When evaluating generative engine optimization agencies for B2B companies, look for these qualities:

Experience creating content designed for large language models
Use of semantic optimization and development of topical authority
Documented case studies showing visibility in generative AI tools
Understanding of B2B buying cycles and decision-making processes

Here are the 6 that made our shortlist:

1. Spicy Margarita SEO - Best B2B AI SEO Agency for AI Visibility

Spicy Margarita is a content-led SEO agency with specialist services in generative engine optimization (GEO) and AI SEO for B2B companies.

We work with fast-growing SaaS businesses and B2B service firms to improve visibility inside tools like ChatGPT, Gemini, and Google’s AI experiences, not just traditional search results.

Our work focuses on helping brands move from invisible to consistently referenced when buyers use AI tools to research, compare, and evaluate solutions.

Here are three reasons why clients choose Spicy Margarita:

We focus on AI visibility that supports real revenue outcomes

We don’t treat AI SEO as a brand-only exercise. Our strategies are built around the prompts, questions, and comparisons buyers actually use when they’re close to making a decision.

That means prioritizing AI visibility for terms tied to buying intent and commercial evaluation, helping brands show up where AI tools influence shortlists, comparisons, and final decisions, not just surface-level discovery.

We’re an SEO agency first, and we’ve evolved our work to stay ahead of generative search

We built our reputation on strong SEO fundamentals: content strategy, technical SEO, and search visibility that drives real business outcomes.

As generative search began changing how buyers research, we didn’t treat it as a bolt-on or a trend.

Instead, we actively adapted our SEO approach for how large language models interpret, test, and reference information, experimenting with structure, entity signals, content formats, and AI behavior to stay ahead as these systems evolve.

This allows our clients to remain visible as search changes and new AI-driven discovery patterns emerge.

We’re easy to work with for lean B2B teams

We work closely with founders and small marketing teams who want clear priorities and steady progress without unnecessary complexity.

Our process emphasizes:

Clear direction over long roadmaps
Direct collaboration instead of layered approvals
Iteration based on real AI outputs, not theory

This makes it easier to adapt as AI search behavior continues to evolve.

Services offered

AI SEO and GEO strategy and audits
Content optimization for AI citation
Structured data and schema implementation
AI visibility reporting
Content production for generative search
Traditional SEO services

Clients include

Givebutter – B2B SaaS for nonprofits
Spekit – B2B SaaS for sales teams
Jabra – B2B electronics company
Eton Venture Services – business valuation services

B2B experience

We work with fast-growing SaaS companies, B2B service firms, and profitable bootstrapped founders. Our approach ties content and AI visibility directly to revenue goals rather than surface-level traffic metrics.

Learn more here.

2. First Page Sage

First Page Sage is an SEO and content marketing agency that brings generative engine optimization into its long-standing strength: expert-led thought leadership for B2B brands.

Their GEO work is built around producing credible, research-driven content that AI tools are more likely to summarize, cite, and trust, especially during research-heavy and evaluation-stage queries.

Instead of chasing broad AI visibility, they emphasize shaping how brands are framed inside AI-generated answers through authoritative guides, comparisons, and structured editorial content.

GEO at First Page Sage builds directly on these foundations, using schema and technical optimization to reinforce authority signals AI systems already rely on.

However, because their client base skews toward mid-market and enterprise companies, teams looking for a more hands-on partner may prefer an agency like Spicy Margarita, which applies similar authority-building principles but with more direct collaboration, faster feedback loops, and fewer layers between strategy and execution.

Services offered:

Generative engine optimization (GEO) strategy
Thought leadership and editorial programs
Structured content and schema for AI citation
Technical SEO and site optimization

B2B experience: First Page Sage works with large B2B companies, including names like Salesforce, Logitech, Verifone, and US Bank.

3. Notebook Agency

Notebook Agency is an SEO and GEO consultancy that works primarily with B2B SaaS companies and established brands.

Similar to Spicy Margarita, they place particular emphasis on late-stage buyer research and evaluation, where AI tools influence shortlists, comparisons, and final decisions.

Their AI SEO work is anchored in a proprietary system called the Trust Alignment Framework™, designed to move brands from passive AI mentions to consistent recommendation in high-intent prompts.

Instead of optimizing only for visibility, the framework focuses on aligning how AI tools describe a product with verified, decision-critical details such as pricing, integrations, compliance, and ICP fit.

Services offered:

Generative engine optimization and answer engine optimization
Trust Alignment Framework™ audits for AI-generated answers
Structured comparison and alternatives content for AI sourcing
Entity clarity, schema, and technical SEO to support accurate retrieval
Ongoing monitoring of AI outputs to correct drift or misinformation

B2B experience: Notebook works with B2B SaaS, fintech, healthcare, and services companies including FreshBooks, VWO, Kneat, Shiphero, and Royal Bank of Canada.

4. Go Fish Digital

Go Fish Digital is a full-service digital marketing agency with a growing focus on Generative Engine Optimization (GEO), layered into a broader SEO, digital PR, and paid media offering.

Their approach is built for scale, making them a fit for brands navigating large sites, complex content ecosystems, and AI-driven discovery at enterprise level.

Rather than treating GEO as a standalone service, Go Fish weaves AI optimization into site structure, content, and off-site authority. The goal is to make sure brands are retrievable, reference-worthy, and consistently cited as AI tools replace clicks with summaries.

A key differentiator is Barracuda, their proprietary AI platform, which helps identify where pages fall short in AI visibility and which changes are most likely to improve inclusion in AI Overviews and summaries. This keeps their GEO work tied to performance, not just presence.

Services offered:

Generative Engine Optimization for Google AI Overviews, ChatGPT, and Bing Copilot
Semantic and AI visibility audits
Technical SEO and site architecture optimization
Digital PR and citation building for AI sourcing
Integrated SEO and performance reporting

B2B experience:

Go Fish Digital works with B2B, enterprise, and large-scale brands across SaaS, finance, legal, and marketplaces. Clients include LegalZoom, MoneyGeek, Uber, and Lowe’s, with GEO often applied to high-volume sites where authority and structure directly affect AI visibility.

5. 42DM

42DM is a B2B marketing agency that approaches AI visibility through SAIO (Search Artificial Intelligence Optimization), their term for adapting SEO to how AI systems surface and compare vendors inside tools like Google AI Overviews, ChatGPT, Gemini, and Perplexity.

AI search isn’t just a new visibility opportunity, it’s a traffic loss problem. As AI-generated answers intercept clicks during research and comparison, brands that don’t adapt their existing SEO risk losing visibility at evaluation moments, even if they still rank well in traditional search.

Similar to agencies like Spicy Margarita, 42DM treats AI SEO as an extension of core SEO, not a parallel channel. SAIO is built into technical foundations, content structure, and authority signals rather than run as a standalone initiative.

Their AI-focused work shows up most in comparison queries, tool roundups, and evaluation-stage searches, where AI tools actively influence vendor shortlists and buying decisions.

Services offered:

SAIO / GEO audits and strategy
Technical SEO and schema for AI visibility
AI-oriented comparison and evaluation content
Third-party citations and trust signals
Ongoing AI visibility tracking

B2B experience: 42DM works almost exclusively with B2B tech companies, including SaaS, fintech, AdTech, MarTech, and cybersecurity brands. Clients include Payoneer, CloudCall, Zeeto, and Lumin.

6. Intero Digital

Intero Digital is a large, full-service digital marketing agency that has formalized its approach to AI visibility under a proprietary framework called GRO (Generative Response Optimization®).

GRO is Intero’s way of extending traditional SEO into AI-driven search environments. They don’t treat this as a separate experiment, but rather embed it into site structure, entity optimization, content, digital PR, and cross-channel authority signals.

Because of their size and scope, Intero is best suited for mid-market and enterprise brands that need AI optimization integrated across many channels and teams.

Smaller B2B companies may prefer a more focused partner like Spicy Margarita, which applies similar SEO-first principles with tighter collaboration and faster iteration.

Services offered:

Generative Response Optimization® (GRO)
Technical SEO and entity-based optimization for AI retrieval
Structured content and schema for AI citation
Digital PR and authority building for generative search
Full-service SEO, paid media, content, and web strategy

B2B experience: Intero Digital works with mid-market and enterprise B2B brands across SaaS, cloud, technology, education, and professional services. Clients include Zayo, Arizona Technology Council, Sunset Learning Institute, and large B2B software organizations operating at national and global scale.

How does AI SEO marketing influence B2B buying decisions?

AI-powered tools are becoming a meaningful part of how B2B buyers research, compare, and narrow down options, alongside traditional search, instead of it.

Recent research shows that nearly 9 in 10 B2B buyers (89%) now use generative AI tools at some point during their purchase journey, whether that’s for early research, vendor comparisons, or sense-checking options before reaching out to a sales team.

This doesn’t mean buyers have abandoned Google or other search engines. It means AI tools are increasingly used in parallel as a faster way to synthesize information.

At the same time, AI-generated summaries are changing how information is consumed. Studies show that when AI summaries appear in search results, users are less likely to click through to individual links.

Instead, they absorb the answer directly from the summary itself. In practical terms, that means the brands and sources referenced inside those summaries often shape buyer perception before a website visit ever happens.

For B2B companies, this changes buying decisions in a few important ways:

Shortlists form earlier. When a brand is referenced in an AI-generated answer during early research or comparison, it can enter the buyer’s consideration set before a sales conversation or website visit ever happens.
Perceived authority is shaped early. Buyers often treat AI-generated summaries as neutral synthesis rather than marketing. As a result, brands mentioned there tend to feel more established or credible before formal evaluation begins, even if buyers still validate through traditional search and vendor sites later.
Research becomes more compressed. Instead of reading multiple articles or comparison pages, buyers increasingly rely on AI tools to summarize options, narrow choices, and highlight differences. This can speed up decision-making without removing due diligence entirely.

Traditional search, vendor websites, and sales conversations still play a critical role. But generative tools now influence how buyers frame the problem and which options feel worth exploring much earlier in the process.

In short, AI SEO marketing influences B2B buying decisions by increasing the chances that your brand is present in the answers buyers are already using to guide their thinking.

What do AI SEO services typically include?

Here’s what a comprehensive AI SEO services program often includes, and many of these are core offerings from the agencies on our list later in the article:

AI SEO & GEO strategy and audits: A practical assessment of how and where your brand currently shows up in generative tools like ChatGPT, Gemini, and AI Overviews, followed by a clear plan for improving visibility.
Content optimization for AI citation: Adjusting existing pages so they’re easier for AI systems to parse and reuse, including clearer definitions, tighter structure, and content that works well in summaries and comparisons.
Entity and semantic optimization: Strengthening how your brand, products, and expertise are described and connected across your site and third-party sources (for example, consistent mentions across your website, comparison content, and places like Reddit or industry reviews).
Structured data and schema implementation: Technical enhancements that help search engines and AI systems clearly understand your organization, services, and content relationships, increasing the likelihood of being pulled into AI summaries or answers.
AI visibility reporting and iteration: Tracking when and where your brand appears in AI-generated responses, then refining content based on what models actually surface for real buyer queries.
Content production for generative search: Creating guides, FAQs, comparisons, and explanatory content designed to be referenced by AI tools, not just to rank for traditional keywords.
Technical SEO integration: Making sure crawlability, site structure, and performance still support both traditional SEO and AI discovery, since generative tools rely on many of the same foundations.

These service components help brands move beyond simply ranking for keywords and toward appearing in answers, which is increasingly where buyers start their research and evaluate options.

Is GEO replacing SEO?

Generative engine optimization is not replacing SEO. It's changing how SEO is applied in environments where AI models generate answers instead of showing search results pages.

Search engines like Google still exist. However, users now also rely on tools like ChatGPT, Perplexity, and Google's AI Overviews.

These tools use language models to pull information from multiple sources and generate a summary.

The skills used in SEO, such as keyword research, content structure, and technical optimization, also apply to generative engine optimization.

GEO uses those skills to influence how AI models interpret, summarize, and cite information.

Well-structured content that is factually accurate, clearly written, and attributed to credible sources is more likely to be cited in generative results.

This is where strong SEO practices and product marketing can influence how AI systems select content

How to choose the right generative engine optimization agency for your B2B company

When selecting an AI SEO/GEO agency for your B2B business, consider these factors:

B2B expertise: Look for agencies with experience in your industry or similar B2B sectors.
Technical capabilities: Ensure they understand structured data, schema markup, and how to optimize content for AI interpretation.
Content quality: Review their content samples to ensure they can create authoritative, well-structured material that both humans and AI systems will value.
Measurement approach: Ask how they track success in generative search environments where traditional analytics may not apply.
Integration with existing SEO: The agency should explain how their GEO strategy complements your current SEO efforts.

The best agencies will provide a clear roadmap for how they'll improve your visibility in both traditional search results and AI-generated answers.

Top Generative Engine Optimization Agencies | FAQs

How do I know if my brand is already showing up in AI-generated answers?

Unlike traditional SEO where you can check rankings on a search engine results page, AI visibility requires measuring citations, mentions, and references inside generative outputs.

There are now tools like Ahrefs brand radar that track when your content or brand name appears in AI answers, for example, how often your URLs, brand mentions, or specific pages are cited by tools like ChatGPT, Google AI Overviews, Gemini, and Perplexity.

These tools can notify you of occurrences, show the context of the mention, and even rank which of your pages are being referenced most frequently.

To assess your current visibility:

Use an AI search visibility tool that tracks citations inside AI-generated summaries (not just organic rankings).
Test queries manually in leading AI assistants to see if and how your brand is referenced.
Compare the frequency and quality of those references over time.

This gives you a more accurate picture of whether your brand has earned a presence inside the answers buyers are consuming.

What does success look like for AI SEO if there are no rankings to track?

Success in AI SEO (or GEO) is about how often and how prominently your brand or content is used as a source or cited in AI-generated answers. That means measuring around:

Citation frequency: how often your content appears in AI responses
Context quality: whether your brand is referenced in answers tied to buying intent or product evaluation
Audience impact: whether those mentions correlate with downstream engagement (clicks, leads, form fills)

AI visibility tools specifically track brand mentions and citations across multiple AI interfaces, and these metrics help you understand how your content performs beyond traditional rankings.

So instead of chasing rankings like traditional SEO, success looks like being present in the answers that shape perception and decision making.

How long does it realistically take to see results from GEO or AI SEO?

AI SEO timelines vary depending on your industry, competition, and the strength of your existing content and authority. Because this field is still emerging, there isn’t a fixed timeline that applies to every situation.

In general, early signals can appear sooner, such as clearer AI interpretation or occasional mentions in AI-generated answers. However, consistent and meaningful visibility, especially for queries tied to buying intent, typically takes months rather than weeks.

Like traditional SEO, GEO and AI SEO rely on building trust, clarity, and authority over time. Large language models tend to reference sources they feel confident in, and that confidence develops gradually as content remains stable, accurate, and reinforced across multiple signals.

The most reliable results come from sustained effort rather than one-off optimizations. Brands that treat AI SEO as an ongoing part of their search and content strategy tend to see more durable visibility as generative tools continue to evolve.

Is AI SEO worth it for smaller or earlier-stage B2B companies?

Yes, AI SEO isn’t just enterprise-only; smaller and earlier-stage B2B companies can benefit when:

Their buyers use generative tools early in the research process
They compete in niches where comparison questions are common
They create specific, helpful, authoritative content that answers buyer questions directly

AI SEO can particularly help smaller brands get seen alongside larger competitors in contexts where AI tools synthesize and cite information from multiple sources (for example, deep guides or comparison answers).